Perhaps…
- Your traditional market is morphing, and so far, your R&D and business strategy teams have failed to keep pace
- You’re sick and tired of being one of the decent players in a crowded pack, and want to break out
- Your leadership is always talking about innovation but rarely investing in it
- Your teams generate great ideas but senior management never says yes
How we can help
Throughline innovation consultants can diagnose your company culture, and explain how the existing culture enables or blocks innovating thinking and an effective innovation pipeline. Throughline is the only UK consultancy certified in the Itim Focus Cultural x-ray - a fast, reliable, validated tool for culture assessment. We use insights from this method to design interventions that foster innovation…including building a more aligned boardroom to support innovation investment decisions.
Our flagship programmes for innovation are Pipeline, not pipedreams and Thinking differently – you can read more in our Services Index.
Our approach is realistic:
- We work with you on striking the right balance of market analysis and out-of-the-blue creative thinking. We know traditional market insights are key to get good ideas into your pipeline and, in due course, off the ground.
- We take an organisational view of the innovation process. We think investing in change to support ongoing innovation is a better investment than outsourcing idea generation. While we’re happy to add great minds to yours, your people’s expertise cannot be replaced by a cadre of external consultants, however natty our ties or sharp our shoes.