Topic: International

The Elements of Culture: Grant McCracken and Hofstede’s Onion

The Elements of Culture: Grant McCracken and Hofstede’s Onion

Following on from my post about why tracking the evolution of culture is important, I make an attempt at a synthesis between Grant McCracken’s “Fast and Slow Culture” concept and Geert Hofstede’s Onion Diagram of the elements of culture, searching for some clues on how culture evolves. Continue reading

In my previous post, I outlined why it's important to track emergent changes in culture. Ever since I heard Grant McCracken speak in London at the end of May 2010, I've been thinking about how his definition of "fast" and "slow" culture fit with ...MORE >
|
Why do we need to track emergent culture change?

Why do we need to track emergent culture change?

“Emergent” culture change is becoming a pressing issue at both corporate and national levels. It’s time to start tracking it, so the changes don’t catch you off guard. Continue reading

"Emergent" culture change - or how cultures quietly evolve - is an issue that has received relatively little attention. In part this is because the main bodies of measurements of culture are those of the values of national cultures begun by Hofstede and ...MORE >
|
Why have the Dutch produced so many interculturalists?

Why have the Dutch produced so many interculturalists?

Why are so many of the leaders in the cross-cultural field from the Netherlands? – I discuss 4 factors: (1) Path Dependency; (2) Industry and Economics; (3) History; (4) Culture Continue reading

I'm in the process of writing a book drawing on my experiences working with culture and communication. As Dan Gray scanned the first draft of the "recommended reading list" he asked "Why are so many of the leaders in the cross-cultural field from ...MORE >
|