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Monthly Archives: October 2010
The Elements of Culture: Grant McCracken and Hofstede’s Onion
Following on from my post about why tracking the evolution of culture is important, I make an attempt at a synthesis between Grant McCracken’s “Fast and Slow Culture” concept and Geert Hofstede’s Onion Diagram of the elements of culture, searching for some clues on how culture evolves. Continue reading
In my previous post, I outlined why it's important to track emergent changes in culture. Ever since I heard Grant McCracken speak in London at the end of May 2010, I've been thinking about how his definition of "fast" and "slow" culture fit with ...MORE >
Singing from the same hymn sheet?
How does organisational culture actually work? Do value statements actually describe behaviour and day-to-day practices? Or is there a gap? A story about singing, and a song…. Continue reading
Here's comic Tim Minchin on the dilemma he faces because he can't walk the talk.
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In his book Unmanaging: Opening up the organisation to its own unspoken knowledge, McKinsey veteran Theodore Taptikilis tells an entertaining story that prefigures the organisational culture movement in the ...MORE >
Why do we need to track emergent culture change?
“Emergent” culture change is becoming a pressing issue at both corporate and national levels. It’s time to start tracking it, so the changes don’t catch you off guard. Continue reading
"Emergent" culture change - or how cultures quietly evolve - is an issue that has received relatively little attention. In part this is because the main bodies of measurements of culture are those of the values of national cultures begun by Hofstede and ...MORE >
Athletic != Fitness
Grant McCracken writes a post about how Skechers stole a march on Nike in the new “Toning Shoe” segment. I built on this with a note about the history of Nike and how their cultural blindspot to the women’s fitness market has bitten them before. Continue reading
Grant McCracken interprets culture for commercial folk. His blog, he writes, "sits at the intersection of anthropology and economics." Recently Grant picked up on an MSNBC piece detailing the rise of so-called Toning Shoes which sees Nike's market lead eroded by Skechers. Grant's ...MORE >
Why have the Dutch produced so many interculturalists?
Why are so many of the leaders in the cross-cultural field from the Netherlands? – I discuss 4 factors: (1) Path Dependency; (2) Industry and Economics; (3) History; (4) Culture Continue reading
I'm in the process of writing a book drawing on my experiences working with culture and communication. As Dan Gray scanned the first draft of the "recommended reading list" he asked "Why are so many of the leaders in the cross-cultural field from ...MORE >